Casillas becomes the first LaLiga Icon

This is a LaLiga initiative to continue growing worldwide driven by the popularity of players like the Real Madrid legend.


Javier Tevas, LaLiga president, said: “This is a big step forward for us. Iker is a player with a huge number of followers of social media, some 45 million, and this is really important for us. He’ll also be the first sportsman to broadcast LaLiga matches outside of Spain.”

Iker Casillas added that he felt “a great responsibility” as his name “will be linked to a great brand and represent all the people behind LaLiga”.

Also in attendance at the presentation gala held at the iconic Callao cinemas in the Spanish capital, were Fernando Sanz, director of the LaLiga Ambassadors program and director of LaLiga’s MENA office; world champion figure skater Javier Fernandez; and Fernando Morientes, a former teammate of Casillas’s at Real Madrid and today a LaLiga Ambassador.

Watch the video of the presentation:

https://we.tl/t-D2BmxiqF0d

 

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