Barcelona eye record revenues, aims for 1 billion-euro turnover by 2021
Spanish champions Barcelona claimed Thursday that they were on course to set a new record turnover of 960 million euros for the 2018/19 season with a net profit of 11 million euros.
(COMBO) This combination of handout images released by FC Barcelona press office and created on September 27, 2018 shows the current badge of FC Barcelona (L) and how it would look like after the redesign planned by the football club. FC Barcelona announced on September 27, 2018 it wants to change the club’s badge, planning to make the acronym “FCB” disappear to highlight the ball and the Catalan regional flag and “adapt it to a new era”. / AFP PHOTO / BARCELONA FC PRESS OFFICE / Handout / RESTRICTED TO EDITORIAL USE – MANDATORY CREDIT “AFP PHOTO / FC BARCELONA ” – NO MARKETING NO ADVERTISING CAMPAIGNS – DISTRIBUTED AS A SERVICE TO CLIENTS —
According to the budget estimate approved by the club’s board of directors, in the 2017/18 season, Barcelona had a turnover of 914 million euros, exceeding its forecast of 897 million euros, for a profit of 32 million.
For the current season, expenses are expected to increase to 929 million euros, but will be offset by the increase in revenues, said a statement by the club, which added the target of a one billion euro turnover by 2021 is still within reach.
“The club is very serious (in its management). We have more planned spending, but also more expected income. What we do will never endanger the viability of the club,” said club spokesman Josep Vives.
Meanwhile, Barcelona also announced plans to redesign its club crest which will see the acronym “FCB” dropped to further highlight the ball and the Catalan regional flag, and “adapt to a new era.”
The initiative responds to “one of the main objectives of the FC Barcelona Strategic Plan, which is the enhancement of its brand internationally,” the club said in a statement.
“This evolution is the result of a year and a half of reflection, and we wish to highlight the colours, which are the symbol of our identity, as well as the Catalan regional flag, while giving greater importance to the ball, the central and emblematic element of Barca’s style of play,” added Vives.
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