SANSUI Summer Cup stakeholders confirm sponsorship

The two names will once again bring Johannesburg and its guests the memorable and entertainment sensation of the Gauteng SANSUI Summer Cup, to be hosted on the 28th of November 2015, at Turffontein Racecourse.

The equestrian and fashion affair is the City of Gold’s foremost horse race, with a legacy of entertaining the crowds and equine fans for over 128 years.

“The premium occasion is a unique union of the entertainment, sport and fashion industries in one powerful and exuberant event,” Chris Dirks, Group Executive: Merchandise and Marketing of JD Group, said.

The long-standing partnership has ensured that, each year, newfound learnings are brought forward to certify that the event continues to improve and grow steadily.

“We are delighted with the growth of the Gauteng SANSUI Summer Cup over the past 6 years and believe that the momentum will continue to drive this event to new heights for many years to come,” says Dirks.

The partnership was initially formed and is still nurtured by Megapro Holdings – also now in their 7th year of sponsorship and event management for the racing occasion.

“Having been involved in the success of one of SA’s biggest horse racing events for so long, we at Megapro are proud to have helped orchestrate the pairing. We have witnessed the glittering event grow in prominence as well as support over the past 6 years as a result,” says Simon Franklin, Chief Operating Officer of Megapro Holdings.

The hosting partner, Phumelela Gaming, has been involved in the event for decades and is thrilled to have SANSUI back on the track with them this year.

“The teamwork that will roll out over the next few months between all stakeholders will no doubt result, as before, in the rush and excitement of a day at the races; an exhilarating and infectious affair,” Clyde Basel, Phumelela Sales and Marketing Executive says.

With agreements concluded, the partners will now settle into the crucial planning months as fans can prepare for another high-paced event packed with glitz and glamour, elegant fashion festivities, thrilling entertainment for all, as well as celebrity shine and of course the thunderous roar of the racing rush.