Checkers has launched its new collectables campaign

If your kids are anything like mine, then collecting tiny little collectables is always a major hit!


Checkers has launched its new collectables campaign, which will now allow customers to build their own tiny versions of a Checkers supermarket. With the Little Checkers promotion customers will receive a “block pack” for every R200 spent in stores. There are 35 packs in total, which will build into an almost complete little store.

Checkers 2

Now that’s not the best part! For R69.99 you can buy a delivery truck that goes with it, another R79.99 will get you a starter kit, which will include extra’s such as a base plate on which to build the store.

The standard block packs, meanwhile, include everything from tills to freezers.

Checkers is presenting the Lego-like collectables as fun and reusable toys that will help parents play with their children away from screens.

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The blocks that will be given away are “compatible with other leading brands of toy blocks,” Checkers says.

Now, this part I like! Cudo’s to Checkers for being so innovative! When they ran the Little Shop Collection, my children would spend hours playing “shop”.

You can also go onto their website and play a game of “Virtual Store” and stand a chance to win a share of R6000 in Checkers vouchers.  T’s & C’s apply.

virtual-store.

There’s more, and this part is a great incentive to get the parents involved.

Little Checkers also comes with a competition with the chance of a share of R50,000 Checkers gift card for those who complete their stores, and a holiday to Legoland in Dubai for four people, which Checkers values at R100,000.


Business Insider originally published this press release.

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