WATCH: SA’s favourite ads over the past 35 years
Kantar has compiled a list of the best-liked ads of every year from 1984 to 2018.
Picture: iStock
Ironically, the 1984 winner was one for SAA.
Other favourites with local audiences included:
- “It’s not inside, it’s on top”, for Cremora.
- IBM’s “Elephants” (to the tune of He ain’t heavy, he’s my brother).
- “Taxi Two” for Chicken Licken.
- “Baby Pram” for Sasol.
- “Met Eish” for Klipdrift brandy.
- Vodacom’s “Baby”.
- Cadbury’s “Triplets”.
- “We can fix our #Sh*t” – the “Gupta ad” for Nando’s.
You can view a compilation of all 35 ads in the below video:
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