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Entrepreneurship has been heralded as the panacea to South Africa’s skyrocketing unemployment, which currently hovers somewhere in the stratosphere of around 35% – the highest rate of unemployment in the world.
The thinking goes that if we can teach our young people to become entrepreneurs, we can create more jobs and thereby reduce the rate of joblessness. Yet, perhaps, we should broaden our focus. While entrepreneurship is one tool in tackling unemployment, not everyone is necessarily inclined or designed to be an entrepreneur.
By shifting our focus to cultivating an entrepreneurial mindset rather than solely birthing entrepreneurs, we make people more employable – another powerful tool in addressing unemployment.
What is an entrepreneurial mindset?
A self-starter mindset that defines how one acts in every aspect of their lives. It enables someone to identify and leverage new opportunities, take accountability or change direction when needed, and it goes hand-in-hand with resilience.
Cultivating an entrepreneurial mindset in youth is a core part of Momentum Metropolitan’s mission. Along with developing and supporting entrepreneurs by providing access to markets, such as our recent Women in Farming initiative, it also provides training and mentorship. This mindset is not born, it’s made.
It’s a critical attribute in those who go on to become entrepreneurs – but you don’t need to be an entrepreneur to have an entrepreneurial mindset. We see those who are entrepreneurially minded and employed – also called intrapreneurs – go on to have very successful careers. They are driven, innovative and strong problem solvers.
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South Africans are also inherently entrepreneurial and an entrepreneurial mindset is an important part of this. We are seeing more and more young people embracing other pursuits and labelling them as side hustles – an important piece of the economic puzzle.
This is, in fact, another manifestation of an entrepreneurial mindset, which is rapidly becoming part of our economic DNA.
Below are three steps that parents or teachers can follow that will help cultivate an entrepreneurial mindset in youth:
Encourage tasks that inspire lateral thinking
A key difference between those who are entrepreneurially minded and those who are not is that the former want to make things happen. Curiosity is an important trait in the entrepreneurially minded. Encourage creative and lateral thinking through giving young people projects without much direction and which involve them having to think creatively. While they may initially struggle, it will give them a chance to take initiative.
Don’t have all the answers
Instead of providing all the answers, give young people a chance to find their own solutions. This is a key skill which provides them with the opportunity to assess a situation, analyse the problem and identify a solution. And if the solution doesn’t work, another important lesson is learnt – that of failure.
When you misstep, set the example
Resilience is a key trait of the entrepreneurially minded and begins with taking accountability. The best way of teaching a young person to be accountable? Setting the example yourself. When you make a mistake, admit to it without shame and share what you learned.
-Mahlangu is youth employment portfolio head at Momentum Metropolitan Entrepreneurship
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