PREMIUM!

Political parties’ sad lack of communication

Columns 1 year ago

It is curious that these parties accuse certain media houses of being favourable to the official opposition, when the opposition are the only ones willing to participate in interviews.


06 Dec 2019
PREMIUM!
Political parties’ sad lack of communication

Microphones during press conference

What communications plan are our political parties following? That is something I have been trying to figure out for some time now. As a journalist, I have found that political media liaisons and spokespeople are among some of the hardest people to reach in this country, even though one of the main functions they serve is to communicate with the public through the media. Additionally, trying to solicit comment from their political principals is often akin to drawing blood from a stone. Ask any media practitioner working in any medium and they will tell you a similar tale. The most...

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