“The B-Max really challenges traditional small-car thinking,” said Tracey Delate, general marketing manager at Ford Motor Company of Southern Africa. “Its ingenious design opens the doors – quite literally – to exciting new ideas with a compact vehicle.”
Based on Ford’s global B-car platform – shared with the highly successful new Fiesta – the B-Max represents the company’s vision for a premium compact multi-activity vehicle, combining outstanding space and versatility within a stylish exterior.
The B-Max’s Ford Easy Access Door System provides unobstructed entry and exit with hinged front doors and pillarlessrear sliding doors, integrating the central body pillars into the doors rather than them being part of the bodyshell itself.
When the front and rear doors are open there is outstanding access to the interior, with a huge, clear aperture of 1.5 metres wide, making it significantly easier to enter or exit the rear seats, attend to children or unload shopping.
The flexible seating system features 60/40 split rear seats that can be folded flat with a simple “one-hand, one-motion” mechanism.
Ford engineers developed innovative solutions to ensure the B-Max delivers the same outstanding levels of crash protection as vehicles with a more conventional structure.
This new model achieves exceptional fuel economy and low CO2 emissions. The range will include the three times International Engine of the Year 1.0-litre Ford Eco-Boost petrol engine.
The innovative new model offers a wide range of Ford’s latest smart technologies, including Sync, Ford’s voice-activated in-car connectivity system.
It is also equipped with Ford MyKey functionality, an auto dimming rear view mirror and full length panoramic roof.
B-Max is true to the Ford fun-to-drive brand DNA, with driving dynamics featuring Torque Vectoring Control for superior traction and cornering. The car offers outstanding manoeuvrability designed for city driving.