Keep the family SAFE on roads and water

After selling approximately 30 000 motorcycles and related leisure products over the past 10 years in the industry, Cayenne Group sales director and co-owner Craig Langton has witnessed every possible adverse situation a South African can experience. After sharing those experiences with his customers and friends, Langton was determined to get the best minds and companies together to offer a product aimed specifically at keeping motorcyclists and leisure enthusiasts safe.

“The project started just over a year ago when I realised as a motorcycle and leisure community we have unique requirements focused towards us and our families,” Langton said.

“It is common knowledge that the motor vehicle industry receives all the innovation in South Africa, as the market size far exceeds that of the motorcycle industry. Very often we find motor vehicle products such as tracking devices, medical assist, alarms and roadside assist adapted to the motorcycle industry instead of the products being pioneered or designed specifically for the motorcycle and leisure industry.

“On average, at least four customers require our assistance daily and it’s rarely due to a mechanical failure. It’s nearly always something simple and small, but it causes havoc and unnecessary stress in one’s life, especially when you don’t have a dedicated number to call. Whether it’s a puncture on the way to work, fuel that has run out, a flat battery, a fuse, an accident, or the bike won’t start, hitting a pothole, or a stone through the radiator – essentially everything Africa throws at motorcyclists daily, we have a product that can assist you,” Langton says.

The SAFE. package stands for SECURE the customer ANYWHERE, including his/her FAMILY, in any EMERGENCY and includes the following:

• Unique real-time wireless tracking device where the motorcycle/jet ski can be tracked on the Internet. The device was built by Auto Watch specifically for the motorcycle and leisure industry with GSM/GPS and RF capability, which does not compromise your battery life or cut into your wiring harness. This is critical with the complicated electronic safety systems on bikes.
• Immediate medical assistance within 15 minutes. Instead of waiting for an ambulance to be dispatched, a team of medics patrol the roads and are capable of reaching a customer between eight and 15 minutes – well within the “golden hour”.
• Fashionable/trendy identification bracelets for you and your family when you can’t speak for yourselves.
• Take me home – a first in the motorcycle industry. In normal situations, motorcyclists would be stranded if they had had one drink too many.
• Dedicated call centre.
• Available for all leisure customers, including those operating jet skis, boats, quads, side-by-sides, off-road bikes, bicycles, hikers and road motorcycles.
• “The SAFE package goes for a mere R3 499 for two years’ peace of mind and is a must for all motorcyclists. I certainly will never ride without it after what I have seen and experienced over the years,” said Langton.

For more information on the SAFE package, call Cayenne on 011-244-1900 or visit their web site at www.cayenne.co.za.