New vehicle sales on the comeback with a positive finish in July

South Africa’s new vehicle sales concluded a drought of almost 12 months of decreases in July with the first uptick since April this year.

Local still trouncing imports

While the Toyota Hilux, unsurprisingly, remained the country’s best-selling vehicle, its sales topped the 3 000 unit mark for the first time since March with a total of 3 021 units being moved.

In an unchanged top five from June, the Volkswagen Polo Vivo kept its second step on the podium with sales of 2 591 versus the third-placed Ford Ranger’s 2 568, while the Isuzu D-Max finished ahead of the Toyota Corolla Cross on 1 641 compared to 1 547.

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Usurping the Chery Tiggo 4 Pro as the most imported vehicle within the top 10, the Indian-made Hyundai Grand i10 raked-in 1 383 signatures to finish ahead of it countryman, the Toyota Starlet (1 222), and the Kariega assembled Volkswagen Polo (1 211).

Dropping three places from sixth in June to ninth in July, the Tiggo 4 Pro managed sales of 1 153 to edge-out the Nissan Magnite’s 1 052.

Month in detail

Attributing the July sales to expected improved economic activity in the second half of the year, the figures released by the National Association of Automobile Manufacturers (Naamsa) represents an increase of 1.5% from last year’s 43 572 to this year’s 44 229.

Despite the upwards trend, only one of the five segments recorded an increase, namely a 6.8% rise in passenger vehicle sales from 28 040 to 29 934.

Ending the month in the red, light commercial vehicle sales contracted by 8.8% from 12 666 to 11 554, while exports failed to record a third consecutive increase by shedding a substantial 33.2% to end the month on 25 461 versus last July’s 38 132.

Not hit as hard, medium-duty commercial vehicles lost 6.6% to end the month on 641 sales relative to the 686 from last year, with heavy-duty commercials registering a 3.7% downturn from 2 180 to 2 100.

Despite overall sales being 6.3% down compared to 12 months ago, Naamsa stated that the continuing influx of new manufactures and products should be looked at as favourably heading into the final six months of the year.

“Encouraging aspects for growth and increased consumer spending for the balance of the year include four consecutive months of no load shedding, a stronger Rand exchange rate, and potentially up to two interest rate cuts before year-end,” it said.

Of the downwards trajectory in export numbers, the association said, “Adverse weather conditions during the month as well as declining exports to Europe, the domestic automotive industry’s top export region contributed to the weaker performance for the year to date.

“The Eurozone GDP grew by only 0.3% during the second quarter 2024 with Germany’s GDP contracting by 0.1%. The direction and performance of vehicle exports for the balance of 2024 will remain linked to central banks’ gradual monetary easing in major markets”.

Top 10 brands

Out of the country’s 10 best-selling brands, an unchanged top six for the third consecutive month prevailed, with Toyota placing first on 11 131 followed by Volkswagen (6 178), Suzuki (4 816), Ford (2 901), Hyundai (2 699) and Isuzu (2 072).

Also keeping steady, Nissan retained its seventh place ranking with sales of 1 884, while Chery kept its eighth place by moving 1 701 vehicles in July.

The only other brand not to move, Great Wall Motors recorded 1 562 sales, with the top 10 being competed by a returning Renault with 1 210.

July top 50 best-selling cars

1. Toyota Hilux – 3 021
2. Volkswagen Polo Vivo – 2 591
3. Ford Ranger – 2 568
4. Isuzu D-Max – 1 641
5. Toyota Corolla Cross – 1 547
6. Hyundai Grand i10 – 1 383
7. Toyota Starlet – 1 222
8. Volkswagen Polo – 1 211
9. Chery Tiggo 4 Pro – 1 153
10. Nissan Magnite – 1 052
11. Suzuki Swift – 1 045
12. Haval Jolion – 868
13. Toyota Vitz – 864
14. Mahindra Pik Up – 790
15. Suzuki Baleno – 772
16. Toyota Fortuner – 727
17. Suzuki Ertiga – 704
18. Toyota Urban Cruiser – 635
19. Suzuki Fronx – 620
20. Toyota Starlet Cross – 590
21. Toyota HiAce – 522
22. Renault Kiger – 486
23. Nissan Navara – 450
24. Kia Sonet – 445
25. Hyundai i20 – 424
26. Renault Triber – 378
27. Suzuki S-Presso – 376
28. Nissan NP200 – 353
29. Volkswagen Polo Sedan – 341
30. Chery Tiggo 7 Pro – 338
31. Volkswagen Amarok – 334
32. Toyota Rumion – 328
33. Volkswagen T-Cross – 322
34. Volkswagen T6.1 – 319
35. Toyota Land Cruiser 70-series – 314
36. Toyota Corolla Quest – 297
37. Haval H6 – 285
38. Renault Kwid – 284
39. Hyundai Venue – 257
40. Suzuki Jimny – 247
41. Ford Territory – 246
42. GWM P-Series – 242
43. Ford Everest – 241
44. Toyota Land Cruiser Prado – 238
45. Suzuki Grand Vitara – 226
46. Omoda C5 – 224
47. Chery Tiggo 8 Pro – 210
48. Hyundai H100 – 202
49. Jaecoo J7 – 198
50. Suzuki Celerio – 197

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