The Hyundai RM15 concept car. Picture: Supplied
The N sub-brand builds on Hyundai Motor’s successful motorsport experience, particularly from its participation in the World Rally Championship (WRC), and technological capability to develop performance-orientated models that will also be at home on the race track.
It is not only Hyundai Motor’s continued advancement as a primary competitor in the WRC that forms a base for the N sub-brand, but also the company’s dedication and investment to create striking and pioneering high-performance cars. It capitalizes on Hyundai Motor’s fast-growing strength and signifies the pace of change within the brand, matching the company’s ambition to challenge perceptions by making real and emotional connections with customers.
Highlighting its passion for performance and engineering competency, a preview of the New Generation i20 WRC car will appear on stage during the Frankfurt Motor Show to demonstrate Hyundai Motor’s performance ambition.
Based on the New Generation i20, the rally car is the first prototype for the vehicle that will challenge for the podium in the 2016 WRC. Already undergoing a punishing testing, engineering and development regime, the new car is building up to its final specification ahead of its debut at Rallye Monte Carlo next January, the first event in the 2016 FIA World Rally Championship.
A concept car showing the brand’s perspective on future performance characteristics will also be introduced at the Frankfurt Motor Show. The “Hyundai N 2025 Vision Gran Turismo” concept highlights sustainable technology and race car design, truly representing the future potential of Hyundai N.
Through this new concept, a new project by Hyundai Motor to be coming exclusively to PlayStation’s Gran Turismo video game series, Hyundai Motor is engaging further with its fans and the online community by making Hyundai’s passion and performance accessible to millions of people around the world.
In addition, the Hyundai RM15 concept car – pictured above – will be displayed.
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