When it comes to male grooming, less is more

Men's skincare routines do not have to be time consuming or expensive.


The global pandemic has forced for peoples worlds to be reduced as it is advised for people to stay at home to keep safe. People are living, working, and exercising in the same space, and in order to maintain a sense of calm, it would only make sense for people to clear out their spaces and homes.

Providence.org defines clutter as a sign of uncontrolled excess. “Too much stuff. Too many thoughts. Too many responsibilities”. Clearing out your space can simplify your life, allowing you to focus on what’s really important, and this can apply to skincare as well.

Can simplification and a minimalist approach still be effective when it comes to men’s skincare and grooming? Themba Ndlovu from skincare brand Clere For Men says that it can. “However, just as in all aspects of a minimalist lifestyle, care and consideration is needed when it comes to looking after your skin”, Ndlovu adds.

Skin conditions can affect your self esteem and relationships in your personal and professional life, and it can be hard to be confident when you are not happy with your self image.  It is never too late to change that, and start a skincare routine to try and treat your skin concerns.

Recent research out of Karlstad University in Sweden found that men between the ages of 15 and 45 are taking control of their appearance and hygiene, and are embracing ideas of self-care. According to the Grand View Research, the global men’s skincare products market size is expected to grow at a compound annual growth rate of 6% from 2020, due to the increasing awareness among males regarding personal hygiene and grooming.

Ndlovu has created a minimalist skincare routine that will still provide desired results:

Wash your skin twice a day

Start and end each day with a simple face wash. It is important to clean your skin regularly to remove the dirt and oil.

Moisturize for protection in the morning

After washing your face in the morning, it is important to apply a good moisturizer to your face to help protect your skin throughout the day, As you get older, your skin loses the ability it has to retain water.

Moisturize for restoration in the evening 

It is important to moisturize your face after washing it in the evening, to rehydrate your skin and avoid having your skin drying out.

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