Local Business

New trade agreements to profit exporters

‘It is critical for more local businesses to think globally’

THERE has never been a better time for South African businesses to enter the global marketplace and boost the economy.

This is according to Trade Invest KZN executive manager for export development and promotion, Lester Bouah.

He said South Africa’s increasing international presence has led to several trade agreements being negotiated with other countries.

‘These favourable agreements have opened up countless opportunities for companies based here to increase their international trade.

‘Exporting is crucial to the country’s economic health.

‘An increase in exports mean growth in business, and a growth in business means bigger profits for local companies – all of which ultimately results in more jobs for local workers,’ Bouah said.

‘Yet only a small percentage of potential exporters take advantage of these opportunities.

‘It is critical for more local businesses to think globally.’

But Bouah emphasised preparation was crucial to succeed in world trade.

‘The decision to export needs to be based on careful analysis and sound planning.

‘Any company considering exporting must understand that doing business internationally is not a simple task.

‘It is stimulating and potentially profitable in the long-term, but requires much preparation and research prior to the first transaction.’

Case studies of companies that benefitted from a trade agreement will be delivered and presented at the upcoming Export Week KZN Summit in Durban between 17 and 21 October.

Bouah, a speaker at the event, urged emerging exporters, existing and seasoned exporters to attend to network and learn from each other.

The event will host top business minds, including US Consul General in Durban, Frances Chisholm, Trade and Investment KZN CEO Zamo Gwala and SA Shippers, Transport and Logistics Council CEO Yayeri Kisaame.

For more information, visit the event website www.exportweek.co.za

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