KZN tourism appoints new marketing manager
Mpho Mbuli's appointment was announced ahead of the holiday season, a time when the province prepares to welcome thousands of holidaymakers.
MPHO Mbuli has been named as the marketing manager for Tourism KwaZulu-Natal.
Her appointment comes at a critical time for tourism in the province as it is amid a possible fourth wave of the Covid-19 pandemic.
Mbuli will spearhead the tourism recovery plan for the province. She will also focus strategy to reposition the KwaZulu-Natal (KZN) brand to global markets.
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“After many years of working in the tourism sector, I am pleased to join the Tourism KZN team. I feel honoured to be given an opportunity to lead my home province to a new tourism era. I look forward to engaging with our tourism stakeholders as we pave a way forward that will redefine and reposition KZN as a world-class tourist destination,” Mbuli said.
Phindile Makwakwa, the acting chief executive officer of Tourism KZN, welcomed Mbuli.
“We look forward to gain, as the organisation and sector, from her expertise. She has come at the most critical time in the tourism sector as we are trying to rebuild the sector, revive our source markets and reposition KZN as a top tourism destination across the globe,” Makwakwa said.
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