Isuzu trucks stand test of time

The Japanese brand has secured a good market share of the commercial business during this period.

Isuzu Trucks is celebrating 60 years of South African operations in 2024.

While the parent company is 90 years old, the local journey began in 1964 with the introduction of the Isuzu Elfin TKG 10 petrol-engine 1.5 tonne truck.

The vision was to provide reliable, durable and innovative commercial vehicles to meet the evolving needs of businesses across the nation.
Recently, the Shelly Beach branch was awarded the National Medium Category, Truck Dealer of the Year for 2023/24, 1st place in Department of the Year for CV – Sales – Medium (Trucks).

Philip Hawkins, the dealer principal at Bates Motors Shelly Beach, said celebrating the 60 year heritage shows that Isuzu trucks have stood the test of time, with the Japanese brand securing a good market share of the commercial business during this period.

“This milestone includes securing the top spot in the cab-over-chassis market in the medium and heavy commercial vehicle segments for 11 consecutive years, plus advancements in environmental sustainability through Euro five models already available. Isuzu’s versatile medium commercial trucks are built for everyday applications. From inner-city deliveries and municipal services to freight carrying and even harsh off-road applications, choose from our reliable next-generation N-Series range.”

Hawkins called on South Coasters to explore the range of reliable commercial and lifestyle vehicles.

“Our heritage is built on reliability, durability and capability, propelling us from one milestone to the next. One can certainly do more with Isuzu trucks,” he said.

Built for purpose, the N-Series range includes 23 models varying from 4 200kg to 8 500kg GVM. Isuzu trucks are also categorised as medium commercial, heavy commercial, and extra heavy commercial, which includes compactor trucks, tippers, freighters and truck-tractors.

There are advanced four-cylinder common rail turbocharged engines on all models, delivering unmatched performance, keeping you driven whatever your business.

Isuzu trucks are engineered to reduce fuel consumption while minimising carbon emissions.

If you are ready to revolutionise your fleet, connect with Bates Motors Shelly Beach sales executives or call Philip Hawkins to get more information.

Call 039 6820007 or 082 4155852.

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