South Coast Fever

Employers urged to support breastfeeding mothers

The campaign was aimed at encouraging employers in both private and public sectors to support consistent and uninterrupted breastfeeding practices for their employees with small babies

With the aim of reducing malnourished children in the community, Port Shepstone Regional Hospital embarked on a ‘Breastfeeding in the Workplace’ campaign which ran from August 1 to 7.

The campaign is in commemoration of National Breastfeeding Week, said the hospital’s PRO, Phumza Morai.
Morai explained that the campaign was aimed at encouraging employers in both private and public sectors to support consistent and uninterrupted breastfeeding practices for their employees with small babies, with the ultimate goal of reducing malnourished babies in the community.

Morai said to ensure that the campaign’s message reached every corner of the Ugu district, one dietician and one nurse engaged in discussions on local radio stations, where they discussed the significance of breastfeeding in the workplace and urged all mothers to embrace breastfeeding for the wellbeing of their babies and themselves.
She added that the campaign successfully shed light on the immense benefits of breastfeeding, not only for babies’ health but also for the overall wellbeing of working mothers.
Morai said as businesses and organisations embrace supportive policies for breastfeeding employees, they play a crucial role in nurturing healthy communities.

Meanwhile, assistant nursing manager in charge of obstetrics and gynaecology at the hospital, Matron Ngxumza said: “We are proud to partner with dieticians to spearhead this critical message, hoping that employers will start prioritising breastfeeding and provide a more nurturing environment for working mothers, enabling them to provide the best nutrition and care for their infants.” This collective effort will undoubtedly contribute to reducing the prevalence of malnourished babies in our community.”

Port Shepstone Hospital’s breastfeeding team during the campaign.

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