MRS SAs’ annual women’s breakfast a success
"Strong personal brands are key to building trust and influence with your audience and making yourself memorable."
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SEDIBENG.- Mrs South Africa kicked off in style this year by hosting the first in a long line-up of empowerment workshops on Saturday, 25 March.
This was followed by a sold-out Annual Women’s Breakfast the following day, with over 820 women in attendance, both held at Emperors Palace.
“Mrs South Africa’s commitment to empowering women goes beyond the pageant itself. We pride ourselves on offering our semi-finalists the chance to receive mentorship, expert guidance, and advice from experienced industry leaders through our MBA of life, giving participants the tools they need to thrive, no matter which path they find themselves on,” said Joani Johnson, CEO of Mrs South Africa.
“Overall, skills workshops are a vital component of the Mrs South Africa program, offering valuable learning experiences and acting as a platform for growth, skills development, and inspiration. With this training behind them, we often hear inspiring stories of former participants who have gone on to earn new job opportunities, start their own businesses, and make a real impact in their communities.”
The expert speakers explored a range of topics, offering sage advice and tricks of the trade, including PR Worx CEO and #PRGuru Madelain Roscher, who spoke about the importance of personal branding.
“Branding is about much more than logos – it marks how people perceive and remember you, which goes far beyond the way you look to the way you present yourself, what you stand for, and your values,” she explained adding that in today’s digital world, especially, just one wrong post can make or break your entire reputation, which is why you need consistently high quality, authentic content that speaks to your purpose and expertise.”
The Annual Women’s Breakfast on Sunday offered an opportunity for women to come together, share their experiences, motivate each other, and learn from Mrs South Africa’s National Board of Directors and Alumni.
Johnson noted that the sold-out event was a remarkable success, with the presence of reigning Mrs South Africa Queen Palesa Matjekane, Chairman of the Board Matapa Maila, and prominent keynote speaker Alison Botha all ensuring that it was a glamorous affair.
Botha motivated a room filled with women and prepared the semi-finalists for the months to come, saying, “It was such a privilege to be able to attend and share at this beautiful, sparkling, professional event. Wonderful to see so many women all dressed up and having fun, but what I valued most was the sense of upliftment and sisterhood – so empowering,”
Nokwazi Mahlaba said about the weekend’s event:
“The women’s breakfast event will forever be in my heart. It was spectacular, I let go and let God take charge and had fun on that stage.”