New Head of Sales for FCA South Africa
To improve business efficiencies and processes and ultimately customer experience, Ismaeel Hassen will once again join Fiat Chrysler Automobiles South Africa as head of sales and network.
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Ismaeel Hassen has spent more than a decade in Oman and the United Arab Emirates helping Fiat Chrysler Automobiles develop networks with general distributors and launch brands associated with the respective group. Having proved his experience in the sales, product, marketing, logistics and aftersales fields, FCA South Africa will utilise his invaluable knowledge to improve on these sectors within its business.
“FCA has an amazing portfolio of brands that provide a product for every customer profile. I’m equally excited to be back in South Africa as I am in making a positive and immediate difference to these exciting brands. I will be working closely with our current and future network partners to ensure that we re-affirm our presence and commitment to the market, offering global award-winning products with aggressive consumer offerings within a customer-centric best in the class network,” Ismaeel Hassen, Head of Sales and Network, FCA South Africa.
In addition to his extensive experience, Hassen holds an MBA from the University of Wolverhampton, United Kingdom. Ismaeel will be directly responsible for the sales of new vehicles, pre-owned vehicles, fleet vehicles, sales planning and logistics, as well as network development and training within the local market.
“We are excited to have Ismaeel on board and believe that he will bring a wealth of experience, passion and energy to the role. We are committed to South Africa and improving the customer experience across our brands and Ismaeel will have a big impact on this target as a passionate FCA ambassador.” Graham Eagle, CEO, FCA South Africa.