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‘Be Kind’ Sandton

SANDTON – The campaign, by Rabbi David Masinter, relates to a series of 18 art installations around the City of Johannesburg aimed at spreading positive thinking and upliftment in the community.

The Be Kind campaign recently extended into Sandton’s popular Alice Lane development.

The campaign, by Rabbi David Masinter, relates to a series of 18 art installations around the City of Johannesburg aimed at spreading positive thinking and upliftment in the community.

According to owners of the development, Redefine Properties, partnering on the ‘Be Kind’ campaign is both important and relevant as Alice Lane is giving new meaning to mixed-use office spaces in Sandton, setting the benchmark for developments in the future.

Pieter Strydom celebrates the partnership with Ben Chauke, Rabbi Michael Katz, Rabbi David Masinter, Andrew Konig and Maya Stephens. Photo: Supplied

 

“Alice Lane offers a safe, relaxing, and stunning business environment for those who expect only the best. It is, therefore, a perfect fit as a partner for the Be Kind initiative and we are proud to associate ourselves with a move to lift the spirits of people visiting Sandton and also more broadly, Johannesburg,” said Redefine Properties national office asset manager Pieter Strydom.

ALSO READ: 

https://www.citizen.co.za/sandton-chronicle/153628/show-your-kindness/

https://www.citizen.co.za/sandton-chronicle/307639/from-the-streets-of-sandton-to-the-villages-of-namibia-pieters-touches-hundreds-with-act-of-kindness/

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