WWF calls for action

MORNINGSIDE –The World Wildlife Fund South Africa recently hosted its annual Our Planet Our Business conference to explore what businesses need to do to rise to the challenge of securing our planet and wildlife.


The World Wildlife Fund South Africa (WWF-SA) hosted its annual Our Planet Our Business conference in Morningside on 4 December to discuss what civil society, corporate companies and government can do to address a number of environmental challenges currently facing the earth.

Since its founding in 1968, funds have been dedicated to protecting South Africa’s natural heritage which includes plants, animal species and people.

According to WWF-SA CEO Morné du Plessis, there are currently a number of challenges facing our environment and the significance of combating these issues demonstrates just how important this has become for not only society but for businesses as a whole.

WWF-SA CEO Morné du Plessis calls on the public, private and state sectors to collaborate in the fight for our planet. Photo: Chante’ Ho Hip

“The scale of the challenges that we face is becoming increasingly clear. There were scientists in the 80s and 70s who were largely ignored but the body of the evidence has become increasingly bigger and bigger and more convincing. It the time now where businesses have come to realise that our very business model of doing business and societies – our very way of living our lives – is threatening not only our children but also our souls,” he said.

South African television presenter, model and radio personality Claire Mawisa is a proud ambassador of the WWF-SA. Photo: Chante’ Ho Hip

Du Plessis added that according to an annual report by the United Nations, the planet’s living standard is decreasing at a rapid and worrisome pace. “Only 25 per cent of the planet is what you could call ‘relatively untouched’. Next year is a crucial year, it is the year in which we bring three more challenges together – climate change, the sustainable development goals that focus on human well-being and sustainable human well-being.

“In 2020, the heads of state are going to have to come together to implement some sort of agreement outlining how we are going to make sure that we care for everything from the foundation all the way up to the roof.”

Dr Jacqueline King is a long-serving board member of the WWF-SA. Photo: Chante’ Ho Hip

Next year is described as a ‘super year’ by the wildlife fun for two significant reasons:

“I hope that we will learn together; civil society, businesses and people from government. We all have to move together in order to ensure that there is a new deal for people and nature in Beijing next year,” he concluded.

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