Jen Su pens a book
JOHANNEBSURG – Local celebrity, media personality and TV and radio presenter, Jen Su, will launch her new book From Z to A-Lister: How To Build Your Personal Brand in November.
The book, published by Tracey McDonald Publishers, covers the various methods and angles of navigating the social scene, how to network at parties, use of social media for optimal engagement as well as reputation management, handling interviews, Asian graces, how to look your best and get into the celebrity scene and become well-respected in the media.
The book aims to give a fresh perspective on how to build, cultivate and maintain a personal brand for life. Su has added some of her own hardships, failures, addictions, eating disorders and health scares in her journey in six different parts of the world – from America to Asia and Africa.
The foreword was written by Gareth Cliff, as Su had worked with him for seven years on 5FM and on CliffCentral.
The official celebrity book launch will be held at Stuttafords in Sandton City on 11 November.
