E! the only global, multi-platform brand for all things pop culture announced Victoria Beckham as the first-ever recipient of the E! People’s Choice Awards Fashion Icon Award. The creative director of the Victoria Beckham brand and internationally recognised style icon will receive the award honouring her for her global influence on the fashion industry.
Beckham said she was grateful to be the inaugural recipient as she has been given the opportunity to empower women through her collections.
“I feel so honoured to be receiving the first-ever fashion icon award at the E! People’s Choice Awards. This year I am celebrating 10 years of my brand, and this is a wonderful way to mark that decade,” said Beckham.
Since launching in 2008, the Victoria Beckham fashion brand has developed a distinctive and modern language of clothing. The brand was awarded the prestigious Designer Brand of the Year accolade at the British Fashion Awards in both 2011 and 2014. Stocked in over 400 stores in over 50 countries internationally, the brand showcases only the finest craftsmanship, fabrication and materials, with all four Victoria Beckham lines developed at Victoria’s studio in London.
“Victoria Beckham is a powerful businesswoman, fashion designer and true inspiration and voice for modern-day women,” said Jen Neal, executive producer, Live Events, executive vice president, marketing for E!
The E! People’s Choice Awards will be broadcast live on E! (DStv Channel 124) on Monday, 12 November at 2am CAT.
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