PICTURES: South Africa’s top designers go exclusively monochrome

JOBURG – Prime Obsession, Imprint ZA and Lukhanyo Mdingi showcase at Skip Monochrome Pop-up shop.

Three of South Africa’s top designers, Prime Obsession, Imprint ZA and Lukhanyo Mdingi have each gone exclusively monochrome for the Skip Monochrome Pop-up Shop which ran for two weeks at Sandton City.

Design duo Prime Obsession said the best part about creating the monochrome designs was challenging their minds to create the vibrant pieces.

“The pieces speak to our personal style, the silhouettes range from fluid to structured. Very simple yet effective,” the duo said.

Prime Obsession co-founders, Shelley Mokoena and Keneilwe Mothoa. Photo: Supplied

Lukhanyo Mdingi added that he’s enjoyed the opportunity to create pieces that are a lot more accessible to the public.

“As fabrics are our immediate medium, having a garment care company such as Skip makes the longevity and care of our garments timeless,” Mdingi added.

Lukhanyo Mdingi. Photo: Supplied

Mzukisi Mbane from Imprint ZA welcomed Skip’s involvement in the project and stressed the influence of a household brand collaborating with designers.

“People get to focus on local fashion instantly. It opens an opportunity for designers to access new markets and for people to recognise and value South African fashion,” Mbane said.

Mzukisi Mbane from Imprint ZA. Photo: Supplied

Skip South Africa brand manager, Caroline Blumrick believed that the quality of the work on show is evidence of the talent the local fashion industry has to offer.

All sales from the monochrome pop-up shops will be donated to The Creative Leaders Trust, a trust that assists current and prospective students at Future Excellence Design Institute of South Africa (Fedisa) to uplift the future of local fashion.

 

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