Crossover with flair
INFINITI has revealed the stylish and highly capable QX30 Concept, the design vision that will inspire a new premium compact crossover.
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INFINITI has revealed the stylish and highly capable QX30 Concept, the design vision that will inspire a new premium compact crossover.
Having debuted at this year’s Geneva International Motor Show, the QX30 Concept cements Infiniti’s ambitions to expand into the global premium compact segment, which is forecast for significant growth with the entry of younger affluent customers.
Combining the sleek lines of the coupe with the command sitting and all-wheel drive of a crossover, the QX30 Concept is just as adept at navigating high street as it is exploring weekend getaways.
Infiniti first signalled its intentions to enter the premium compact segment when it revealed the Q30 Concept in Frankfurt in 2013.
The introduction of the QX30 Concept is another building block in Infiniti’s aggressive strategy to grow in key global markets, particularly China and Europe while expanding its offering in established markets such as the United States.
The QX30 Concept is the latest in a series of concept vehicles for which Infiniti has announced a definite and clear intent for production.
The Q30 will be built in the UK this year while a sports coupe based on the Q60 Concept revealed in Detroit earlier this year will go into production next year. The QX30 Concept-inspired crossover will also be launched next year.
To complement the higher stance of the QX30 Concept, Infiniti designers have added visual cues which instantly identify the concept as a crossover.
The body looks wider and thicker, thanks to the 21-inch wheels, large tires, and increased blackout around the wheel opening.
The satin chrome front bumper is low with big side openings, giving off an air of rugged protection. The sense of stylish fortification is reinforced by the hardy kick plates under the doors and the tough-looking but sculpted skid plate in the rear.
Inside, the bold and dark environment harmonizes with the outdoors appeal of the exterior. All four seats have been streamlined for a suspended look, evoking a feeling of honed strength.
The QX30 Concept previews a family of vehicles which are designed to be matched with a wide range of powertrains, both petrol and diesel.
The array of powerplants is expected to cater to a variety of lifestyle aspirations around the world, depending on whether customers prefer a sportier or a more efficient drive.
With big wheels and thick tires, the QX30 Concept not only looks rock-solid but also feels it, greatly helping to increase driver confidence both on-road and off. The warm and inviting interior of the QX30 Concept beckons and engages the vehicle’s occupants emotionally.
The slimmed-down seats now become facilitators of the shared space, instead of barriers between the driver and the passengers. And the crossover becomes a safe place for occupants to connect with one another.
Reflecting the value that customers place on connectivity, the QX30 Concept gives a glimpse into the level of technology available, features not typically found in compact cars.
For example, Infiniti InTouch keeps the driver connected to his digital world when on the move.