Northwold entrepreneur appointed as a brand ambassador
Thato Molomo said that he looks forward to being able to assist athletes to merge their talent with the administration side.
Northwold-based Thato Molomo has been appointed as the brand ambassador for Even Playground, a groundbreaking initiative in the sports and recreation sector.
Molomo, known for his dedication to sports and community development, embodies the values and mission of Even Playground, making him the perfect representative for the brand.
Even Playground is designed to revolutionise the sports and recreation sector by addressing its existing shortfalls. Their project focuses on several critical areas, including federation administration, athlete talent identification, financial management, and the overall roadmap for success in sports.
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Molomo explained that this is a big opportunity as he is an athlete and wants to show his peers that taking care of your career affairs is not only for agents.
“As the brand ambassador, it’s my job to go to schools and sports clubs, I’m promoting the platform and empowering aspiring athletes to get their database. Our mission is to create an innovative ecosystem that surpasses traditional methods of running sporting bodies and identifying talent.”
He added that this ecosystem will provide a new perspective on managing the operations and administration of sports federations, identifying new talent in rural areas through the use of statistics and game footage, regulating and adjudicating the performance of match officials, and ultimately raising the standard of how sports are conducted and maintained.
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Even Playground aims to deliver an unparalleled sporting experience by integrating advanced technologies and innovative practices.
“We are committed to fostering an environment where talent can thrive, leagues can be efficiently managed, and fans can stay updated with their favourite sports.”
Molomo’s involvement will undoubtedly help achieve the goals and promote a new era in sports management and development.
“Being a graduate of football coaching and administration, it just resonated that we need to empower athletes beyond just sponsorships and a salary. As an athlete who owns a sports agency, it empowered me to negotiate deals whether it is sponsorship or playing contracts. I have confidence in the database provided to negotiate.”
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