[EDITOR’S NOTE] Community spirit is greater than the destruction of a tornado
Within hours, relief efforts were in full swing. This is the true power of a smaller community.
Dear Reader – a community in need is greater than the sum of all our differences. Nowhere, in my opinion, is this more evident than right here in our hometown.
In a scene worthy of any Hollywood blockbuster, a confirmed tornado ripped through the Waterval and deep rural areas of Utrecht, decimating homes in its destructive wake.
I received the call within an hour of the incident, and despite disbelief, hastened to file it online.While the wheels of the media machine churned, behind the scenes a disaster relief team began assembling.
RELATED STORY: Reported tornado rips through Utrecht area
Locals showed only deep empathy and a willingness to drop whatever they were doing to help this devastated community. From businesspeople to emergency and security members, there was no hesitation to heed a call for help.
Within hours, relief efforts were in full swing. This is the power of a true community.
As national media and various government departments woke up to the news, residents had already organised medical care, food, blankets and more for those whose homes had been destroyed.
GALLERY: Devastation of Utrecht’s reported tornado in pictures
In the days since, a relief group set up on WhatsApp is gaining traction as more and more residents offer donations and assistance. As the Newcastle Advertiser, we are proud to be associated with a community this selfless.
Read more about the tornado, eyewitness accounts and relief efforts in our exclusive feature on Pages 12 and 13 in this week’s edition. Our office on 70 Paterson Street is also a drop-off point for bottled water, tinned food, blankets and clothing.
ALSO READ: Officials come to the aid of Utrecht tornado victims
This week, bargain hunters around the country are preparing to do ‘battle’ in their pursuit for the best deals on Black Friday. Our Black Friday feature on Pages 17 to 24 will give you the opportunity to scour the pages for specials by local retailers.
Happy shopping, and remember to keep calm in those queues!
Send me your thoughts on Black Friday, tornados, sport and more – reveshni@caxton.co.za or 034 312 6021.
PS: If you’re tempted to take that selfie while waiting in a long queue, remember to tag us on Insta! @thenewcastleadvertiser
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Email: Reveshni Douglas (Editor) at reveshni@caxton.co.za
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