MBOMBELA – It is official, DJ SBU is joining both Rise and Vuma FM.
The popular radio personality has joined Times Media Group as breakfast anchor for both radio stations.
The entrepreneur and youth icon has revealed plans to return to the airwaves with an all-new breakfast radio product from Monday July 4.
The gravel voiced media personality is launching a syndicated show on the radio stations, RISE Fm in Mpumalanga and Vuma 103 FM in KwaZulu-Natal.
“It’s a dream come true for me to be a part of this family. We are here in the deep end and my job is to grow these stations.
It’s a beautiful challenge and I’m proud, humbled, honoured at the same time, but most importantly I’m up for the job! ” says the elated Sbu.
Read: DJ Sbu joins Rise FM
He announced his return to the airwaves at a press conference at Starbucks on Thursday, which turned into a mini concert with a live performance by singing sensation Zahara.
DJ Sbu went on to say, “Kicking off our relationship in this way signals a lot of great things to come.
I’m excited to work with a media company in Times Media who appreciate.
I am into business and more than a cut and paste disc jockey. As this relationship makes impact you will see how ‘genius’ my new partners were to open their thinking to a radio product cross syndicated with media assets owned by the group.
A lot of lives are going to get changed!”
The Times Media-owned radio stations have had a meteoric rise, after the company repositioned them to appeal to the growing number of black middle-class listeners.
“Vuma and Rise are poised for takeoff,” says Times Media Radio MD, Tony Mallam.
“They have both more than doubled their audiences since we took over. Signing Sbu Leope is a step up into the Premier league – which is where these stations belong.”
Times Media Programming Manager Ferdinand Mabalane said:
“While Sbu brings the impact of a national figure, his show will still have a strong regional focus through breakaways for traffic, weather, local reports and interviews.
We will also be unveiling further line-up changes at both stations, so that after you’ve had your #DJSbuBreakfast you will want to stay tuned the whole day.
-
-
-
-
