Cyclists take over Joburg for Virgin Active 947 Ride Joburg
Riders in the Virgin Active 947 Ride Joburg cycle race also got to cycling through a number of areas in the Midrand community.
Almost 15 000 cyclists took over the streets of Johannesburg for another edition of the Virgin Active 947 Ride Joburg cycle race.
Riders representing different companies and NPOs got dressed, geared up and ready to tackle the race of either the 35km or 97km distances that included routes in the Midrand areas of Kyalami.
In the build-up to the race, a number of Train Joburg races were organised and classes and sessions were held in many Virgin Active gyms, assisted members and non-members with training programmes to get them ready for the cycle challenge throughout the city.
There was also assistance offered in nutrition for the cyclists from professionals in preparation for the race.
With Virgin Active coming on board as a title sponsor for the first time, managing director Jessica Spira was pleased with the turnout of the race from all riders involved
“Us getting involved with the race is really on point for us as a brand. We recognised that people are looking for different platforms to exercise whether it is in their house, in the gym, or on the road,” she said.
“We’re really excited to get involved with the race this year. Last year would have been a bit tricky with Covid, but it’s been amazing to see all the cyclists come out to this race that was organised without a hitch.”
Virgin Active has signed a partnership with Faces Africa that puts on the race, and there is a hope to keep the successful atmosphere going as well as it did this year with participants.
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