NOVOMATIC announces new premises in Gauteng, South Africa
NOVOMATIC Africa announces its plans to relocate its offices from Coventry Park to Randjespark, Corporate Park North.
Although gambling has had a long history in the country, it was only after land-based casinos became legal in the mid-1960s that the phenomenon took off in South Africa.
Since then, South Africa has grown to become a nation of avid gamblers, and the growth of online casinos has had a significant role to play here too.
With prominent players in the gambling space taking an interest in South Africa, the prospects for the country’s gambling market look positive.
This is exemplified by the recent news, which came as a delight to gambling communities across South Africa, with casino giant NOVOMATIC announcing their move to larger premises.
The NOVOMATIC will be moving from its old offices in Coventry Park to its new premises in Randjespark, Corporate Park North.
From their new offices, NOVOMATIC’s innovative team will be looking to expand on their full offering of premium games, multiplayer gaming systems, electronic table games, as well as casino equipment such as slot machines, sports betting terminals, and other gaming solutions.
The NOVOMATIC Success Story
The name NOVOMATIC is a familiar feature within gambling circles in Africa, with NOVOMATIC Africa being a prominent player within the African continent’s regulated gaming segment for over 26 years.
Across Africa, you’ll find thousands of active machines run by NOVOMATIC, and the dynamic company’s success story looks to go from strength to strength as they continue to grow its operations, business ventures, investments, and initiatives.
Established in 1980 by Austrian billionaire Johann Graff, NOVOMATIC has become an international gambling name. It currently operates in over 80 countries and has over 30,000 employees.
With three holding companies, you’ll find casinos owned by the group all over the world; from Berlin to Seville and Santiago, NOVOMATIC has built a pretty strong presence in its relatively short history.
Owing to its renowned worldwide success, NOVOMATIC is a one-stop shop for anything and everything gaming. It’s best recognized for its effective dual business strategy: producing high-quality gaming equipment and operating traditional and online casinos, which of course, includes games where players can play at real money casinos.
It also offers sports betting outlets for enthusiasts who like placing the occasional wager. Moreover, it partners with big names within the lottery sector.
NOVOMATIC’s new home
With regard to the decision to move to new premises, the CEO of NOVOMATIC Africa PTY, Sonya Nikolova, explained that the new location aligns with the highest industry standards in the manufacturing and supply of high-tech products and services and therefore ticked all the company’s boxes with reference to technology, equipment, capacity, infrastructure, capacity and of course, sustainability.
Nikolova went on to say that NOVOMATIC’s new office space in Gauteng also affirms the solid inquiry of the company to continue elaborating on its 360 portfolios of products and exceptional customer service and knowledge-sharing services for clients in South Africa as well as those from other Africa markets.
NOVOMATIC’s new premises in Randjespark, Corporate Park North, will host an internal lab and an upgraded showroom where all their partners will be able to experience their products and services first-hand. However, until this dream comes to fruition, the NOVOMATIC team has built an innovative virtual showroom that aims to support and empower its partners when it comes to making strategic purchasing decisions regardless of where they are based in the world.
Positive prospects for South Africa’s gambling market and beyond
This move and the NOVOMATIC’s plans for the expansion of their operations is not just an exciting prospect for South Africa but the African continent as a whole, as it is an indication that key players within the gambling space see value when in the business opportunities available and are keen to get in on the action when it comes to tapping into this lucrative market.
