Four South African little ones take on the 21km challenge

It will be a day that will go down in history when four ridiculously cute babies, kitted out with specially designed distance-tracking devices, will embark on the greatest challenge any baby has yet undertaken: the World’s First Baby Marathon, hosted by Huggies.

Research has shown that babies can generally move anywhere between 1-7 km in a single day. The World’s First Baby Marathon is going to put this theory to the test and measure how much babies really move.

The chosen little ones won’t actually be crawling down the streets. They will instead attempt to complete 21km over a seven-day period across some of the toughest terrain known to babies – their very own dummy-dotted, soft-toy-strewn homes.

These four little athletes will be crawling, walking and waddling through their everyday routines wearing a specially designed distance-tracking device.

“We worked incredibly hard over the past eight months with a company called Brand Foundry, who helped us come up with a piece of technology that could not only track the little ones’ movements and convert this into kilometres, but be safe to use for them as well,” explains Morné van Emmenes, senior brand manager for Huggies.

The World’s First Baby Marathon will see, in no particular order of cuteness, super-fast eight-month-old Ramon “Thunder Pants” Thobejane, alwayson-the-go nine-month-old Grayson “Racin’ Grayson” Llewellyn, a s -busy-as-she-is-adorable 11-month-old Thando “Hurricane Thando” Sithole and last but not least, punching way above his weight, seven-monthold Danté “Danger Boy” Gurumurthi take on this long crawl to greatness. Check out their profiles on babymarathon.co.za