They have been hosting the initiative for the last two years after they realised that many cancer patients are diagnosed too late with either inoperable or end-stage cancer. The nationwide Pink Ribbon campaign focuses on the early detection of breast cancer. Pink Ribbon focuses on breast cancer, which is the number one deadly cancer among the five big cancers.
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Dr Motsoane was pleased with the good response from the public, who participated in the walk and every year the number of the walkers increase. All the money that was made through the initiative was donated to Phalaborwa CANSA and Phalaborwa Absa opened an account for the caner organisation.