Wildfire Charcoal celebrates 10 years of success

Wildfire Charcoal is spreading like wildfire at braais across the country.

The company recently celebrated its 10th year of quality manufacturing and was founded by three directors in 2014, who ignited the idea. While having a braai, the directors realised there was a big market for quality charcoal.

“Over the past 10 years, we have grown from a small startup into a leader in the charcoal industry. We are driven by our commitment to quality, innovation and customer satisfaction,” expressed Catarina Rodrigues from Wildfire Charcoal’s administration.

Since the business was established, Catarina explained many big businesses have been loyal clients.

“We have big companies buying from us. This also allows easy marketing,” Catarina explained.

Wildfire Charcoal has clients who sell their products in provinces such as KZN and Western Cape even though they only have one branch in Randfontein. She expressed many clients approve of their high-quality Namibian products.

“Namibian charcoal is considered one of the best in terms of quality. We import our charcoal from Namibia, which means only the best for manufacturing charcoal, firelighters and briquettes,” she added.

She also noted the company manufactures their briquettes themselves.

“If you are looking for quality braai products, be sure to visit us. Our 10 years of experience guarantee an excellent braai. We strive for excellence and that is what we offer our customers in every bag that is sent out.

“We want to extend our heartfelt thanks to everyone who has been a part of our story. To our dedicated employees, our loyal customers and our partners,” she said.

As Wildfire Charcoal celebrates this momentous occasion, they look forward to continuing their journey with the same enthusiasm and commitment that has brought them this far.

“Here’s to another decade of success, innovation and shared achievements. Thank you for being an integral part of our story.”