KFC Mini-Cricket set for a new year
Sponsors of the KFC Mini-Cricket programme have entered the new decade with new goals, a clear vision and excitement to their dedication to continue to change lives through sport.
The KFC Mini-Cricket programme is the largest national grassroots development programme in South Africa and it offers many youngsters the critical building blocks for learning the sport’s basics and entrench them a love for the game.
The programme also allows volunteer coaches at schools to offer a cricket sporting game with basic fields and facilities.
Reiterating this commitment and support developing the youth in the game of cricket, KFC’s Andrea Nel gave a breakdown of the forthcoming expectations of the country’s pre-eminent grassroots sporting development programme.
“We anticipate offering even more children the opportunity to learn life lessons through sport with the ongoing growth of KFC Mini-Cricket.
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Over the last decade, we’ve witnessed a year-on-year growth with an additional 40 000 children taking part in the programme.
see no reason that this tremendous level of growth shouldn’t continue into the new decade and we look forward to continuing to attract more diverse participation in relation to gender, race and creed for both children and coaches,” Nel said.
On the sponsor’s continued collaboration with the school system, Nel explained: “Late last year, the Gauteng MEC of Sports and Recreation held a Sports Indaba, where the department made a commitment to prioritise grassroots development for the next couple of years.
In line with the MEC’s priorities, KFC Mini-Cricket will continue to strive to make an impact on learners across all 6 495 schools that participate are part of the programme.”
In 2019, the cricket programme ended the year with over 126 000 children who took part in the over 40 000 games that were played. In 2020, the organisers hope to reach more young participants and host even more cricket events.
This will also help direct more talented youngsters into the Cricket South Africa pipeline to follow in the footsteps of Sinethemba Qeshile (Proteas), Bryce Parsons (SA u-19) and Tumi Sekhukhune (Women’s Proteas) who have gone on to receive national honours and are set to make a major impact on the international game, soon.
KFC is optimistic that with the start of the new year, the mini-cricket programme will continue to make an impact in the various communities it is active in.
“We trust more friendships, life lessons and milestones will be celebrated as 2020 promises to be a rewarding year in the sporting fraternity,” Nel concluded.
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