2021 was filled with Covid ups and downs, vaccine narratives and anxiety about unrest and elections. Yet, despite these enormous challenges, South Africans are showing their grit and can-do attitude. This is what the #ThisIsUs movement is all about – encouraging people to embrace the spirit and attitude that enable South Africans to triumph over adversity. As we reflect on the past year, it is evident that numerous everyday actions keep the hope of a bright tomorrow alive, from those community members who helped clean up their towns after the riots, to the vaccination ambassadors and the people who use social media platforms to inspire, motivate and get us to laugh, even in the darkest of times. Corporates, NGOs, community organisations, influencers, the media and ordinary South Africans show their resilience on a daily basis. In just a short period of time, the #ThisIsUs initiative reached a large portion of the country’s population – a diversity of people who are not afraid to put in the hard work and effort to exist in unity, who see the good in this beautiful nation of ours, and who are known for their wide smiles and natural happiness.
South Africa, rejoice in who we are with #ThisIsUs
December presents a time for reflection – to look back at what was and to prepare to enter the new year with purpose.
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