Get on board and localise Monopoly game
Local brands are encouraged to get involved and sponsor locations to have their properties featured on the board.
DURBANITES are in for another memorable surprise! Monopoly, the original fast-dealing property trading game that everybody knows and loves, is coming to our shores with a localised Durban city edition.
Regional versions of the Monopoly game have been produced for the last 20 years, and to date, the game is licensed in 103 countries, with South Africa currently on this illustrious list for the National South African Board, as well as the Cape Town regional feature.
The best part about the Monopoly Durban version is the fact that Durbanites will be encouraged to be part of the selection process to choose which recognisable city hotspots will appear on the final board, to be on shelves around November 2017.
A dedicated Monopoly Durban Facebook page will be created that will be the home for voting, and where the final location choices will be announced. From Wednesday, 10 May, for two weeks, Monopoly enthusiasts are invited to nominate Durban properties via the Monopoly Durban page: https://www.facebook.com/MonopolyDBN/
There will be localised ‘Community Chest’ and ‘Chance’ playing cards, so feel free to submit Durban’s most popular phrases and words to be used for this purpose as well.
Local brands are also encouraged to get involved and sponsor locations to have their properties featured on the board.
The Monopoly Durban announcement comes hot on the heels of the resounding success of the Cape Town regional version that was launched to local residents last year.
Robert Osborne, sales manager at Winning Moves, London, said, “Over the past years we have witnessed the city of Durban establishing itself as one of the premier destinations of choice for entertainment and leisure in the country. Durban has also served as host to some of the most prestigious social events in the country as well.”
