CHOC raises hope for young cancer patients
The CHOC team has launched a golden collection of attractive black and gold merchandise which can be purchased in support of its work.
SEPTEMBER is commemorated as Childhood Cancer Awareness Month around the world.
It is a month of hope; hope for better treatment outcomes, hope for a brighter and healthier future for young cancer patients.
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‘Children shouldn’t ever have to ask their mommy and daddy if they’re going to die.’
This profound quote by Kathryn, mom of Will, a four-and-a-half-month-old neuroblastoma patient, epitomises the devastating struggle of families facing childhood cancer across the globe.
“Indeed; those who have never had to face their child’s cancer diagnosis, may be fortunate enough to escape the fate. One in 500 children in South Africa won’t be so lucky, ” said Taryn Seeger of CHOC Childhood Cancer Foundation South Africa.
She said this is the reason their non-profit organisation is asking South Africans of all ages to walk a mile in the shoes of families who are dealing with childhood cancer this September.
“The CHOC team has launched a golden collection of attractive black and gold merchandise which can be purchased in support of our comprehensive support of families of kids with cancer and life-threatening blood disorders. Paint your lives gold with must-have face masks, buffs, shirts, socks, bags and wristbands, today,” said Seeger.
She also urged their generous patrons to ‘paint’ social media gold by using the hashtags #BeBoldGoGold, #SupportKidsWithCancer, #Gold4Hope, and #RaiseYourHands4Survivors while sporting the merchandise in selfie pics.
“It was our own beloved Bishop Desmond Tutu who said, ‘Hope is being able to see that there is light, despite all of the darkness.’
Make a difference by going all out to support our Gold September,” pleaded Seeger.
For further information, visit the CHOC website.
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