Hyundai’s global brand value is rising
Its global value rose 6.3 percent year-on-year.
The Hyundai Motor Company scored 35th position on Interbrand’s Best Global Brands Rankings in 2021.
Its global value rose 6.3 percent year-on-year.
“Hyundai is focused on delivering an outstanding customer experience grounded in design leadership, engineering excellence and exceptional value in every vehicle they sell,” said Interbrand in a summary on their website about Hyundai’s brand performance.
Interbrand’s positive appraisal of Hyundai Motors is based on the company’s ecofriendly, future-oriented focus on electrification and smart mobility solutions, commitment to carbon neutrality by 2045 and creation of non-face-to-face sales channels as a preventive measure against Covid-19.
Hyundai Motors also launched its Electric Global Modular Platform (E-GMP) and new IONIQ dedicated battery electric vehicle (BEV) brand, and a smart city construction project in which to demonstrate future smart mobility devices and services.
By 2028, Hyundai Motors plans to have a fully electric UAM model optimised for urban operation, and it foresees day-to-day use of air taxis by the 2030s.
These electrification and smart mobility plans are bolstered by Hyundai Motors’ declaration at IAA Mobility 2021 in Germany that it will achieve net zero carbon emissions throughout all stages from automobile production to operation and disposal by 2045.
Source: QuickPic
