Woman of Steel – Jeánne Esterhuizen

Born in Barkley-East, Jeánne Esterhuizen has always had a passion and love for beautiful cars and bikes.

Technicolour opened in 1994 as a small micro enterprise and in under fifteen years has grown into a large enterprise. Today it is rated as the best overall Motor Body Repairer in the Free State.

 

Frustrated with onerous legislation she soon realised she needed to expand her influence from a small business space into the larger industry where she could influence and impact policy. As National President of the Retail Motor Industry Organisation, Free State and National Chairperson of the RMI, Chairperson of the RMI National Training Committee, National and Regional Chairperson of SAMBRA as well as her membership and representation on a number of other Boards, she is integrally involved in policy, transformation, sustainability, wage negotiations and a number of other key Human Resource issues impacting the industry and its employees.

 

Esterhuizen is a powerhouse to be reckoned with, bringing in a refreshing and dynamic perspective to an industry still largely dominated by men.

 

This Women’s month Jeanne shares some of her most important insights:

 

What advice can you give other women wanting to enter the industry?

 

If you love technology and commerce and are interested to know how beautiful and powerful vehicles and motorcycles are designed, built, maintained and repaired, then this is the industry for you. It is also an industry in which you can do well.  We actually have four women on our RMI board which is good for any industry. A large majority of our member associations also employee women to engage with customers, handle the administration and human resource functions as well as the ordering of supplies and so on. Many of these businesses start as family-owned businesses so mothers, wives and daughters all get involved.

 

What are your four most important life lessons?

 

 

Biggest disappointments?

None. Life is precious and every disappointment has a lesson hidden in it. Best to search until you find what it is to prevent it from reoccurring.

 

What two attributes do you think are the most important for success?

Innovative thinking and a fundamental belief that you are unique and have a specific purpose in this life.

 

 

Best advice to other business owners

 

How important are mentors?

 

They are everything. Surround yourself with good people who are prepared to share their knowledge and expertise and then pay it forward.

How important is passion?

It is the key to success. I have always loved beautiful cars and bikes.

Advice to women in a male dominated environment

 

Leave pride at home. I was brought up to believe only in the ability entrusted to me so I have no pride when I walk into a boardroom and that has helped me a great deal to function optimally.

 

What qualities make women good in the workplace?

I believe women tend to work harder than men, are more precise in execution of tasks, easily adapt to change and are more socially conscious. These qualities are needed in business, specifically due to the types of challenges any modern day business faces.

 

What two attributes do you think are the most important for success?

Innovative thinking and a fundamental belief that you are unique and have a specific purpose in this life.

 

 

Favourite saying

Live every day as if it is your last.

 

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