South Africans from all quarters will support #GivingTuesdaySA, a global day of giving and worldwide celebration of charitable causes on December 1.
The global Giving Tuesday movement is a platform bringing people from around the world together, to donate money as well as their time and voice to worthy causes of their choosing.
The great news, said homegrown global online giving platform GivenGain, is that there are tons of great South African causes to support in whichever way you choose.
“Every year this global day of giving attracts support from some of the biggest brands, organisations and celebrities to spread the ‘live here, give here’ message across their social networks,” said Jannie Smith, regional manager in sub-Saharan Africa and global head of support for GivenGain.
Donors raised an estimated $511-million (approximately R7.74-billion) globally in online donations alone in 2019.
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Record-breaking support
Through GivenGain’s international fund-raising platform, charities received 300 per cent more in donations on Giving Tuesday than the average day during 2019.
The Endangered Wildlife Trust was one of the charities in South Africa that decided to hold a 24-hour fund-raising sprint for Giving Tuesday, instead of running a lengthier campaign.
As a result, they raised R24 000 for wildlife conservation in just that one day.
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Content kit for charities
As an official Giving Tuesday partner in South Africa, GivenGain has put together a range of fund-raising resources to help charities all over the country and beyond gain support for their work.
The resources include online guides and toolkits which cover everything from compelling case studies and fund-raising ideas to the best ways to garner support from large corporates.
This free and downloadable fund-raising pack offers essential advice for charities, companies, clubs and individuals planning their #GivingTuesdaySA campaigns, but can also be used to assist fund-raising initiatives the whole year round.
Charities can download the Giving Tuesday 2020 fund-raising pack at https://join.givengain.com/gt-resources/
Members of the public can search for their chosen charity and donate online via the GivenGain platform.
Click here for more information.
Contact the newsroom by emailing:
Marietta Lombard (Editor) germistoncitynews@caxton.co.za, or (Journalists) Busi Vilakazi busiv@caxton.co.za , and Lebogang Sekgwama lebogangs@caxton.co.za.
