Automobile Association welcomes Bobby Ramagwede as new CEO
The Automobile Association of South Africa appoints Bobby Ramagwede as its new CEO, ushering in a new chapter of growth and innovation.
Automobile Association (AA) Appoints Bobby Ramagwede as New CEO
The AA has announced the appointment of Bobby Ramagwede as its new CEO, effective from October 1. With nearly two decades of professional experience at CEO and board levels, Ramagwede is set to lead the AA into its next era of growth and innovation.
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An MBA graduate from the University of Pretoria’s Gordon Institute of Business, Ramagwede brings a wealth of knowledge and expertise to his new role. He previously served as the CEO of Europ Assistance South Africa, where he was instrumental in promoting a customer-centric culture and optimising operational activities across the company’s South African operations.
Before completing his MBA, Ramagwede achieved a BCom in Economics and Statistics, followed by a BCom Honours in Economics from the University of Pretoria. His extensive career also includes serving on the boards of Life Healthcare and various state hospitals, demonstrating his strong leadership capabilities.
Ramagwede’s impressive skill set includes business strategy, executive leadership, governance, and business development. His appointment marks a significant milestone for the AA, a respected entity in the South African mobility landscape, now entering its 94th year.
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“I am thrilled to join the AA at such a pivotal moment in its history. This unique and outstanding organisation has a talented team that plays an important role in supporting South Africans with their mobility needs. My vision is to harness the existing strengths within the Association and maintain strong relationships with partners, corporate clients, and members to continue providing exceptional products and services while ensuring the AA remains a thriving business,” says Ramagwede.
Sikkie Kajee, chairperson of the AA board, expressed enthusiasm about Ramagwede’s appointment. “Bobby has proven to be an exceptional leader and strategist, and we are thrilled to welcome him to the AA family. He has a deep understanding of our business and, critically, of driving a customer-focused approach. We are excited about Bobby’s appointment and believe it will greatly benefit our organisation, partners, and members as we move into the future.”
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