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SA Guide-Dogs Association raise over R600 000 during telethon

PAULSHOF – The South African Guide-Dogs Association for the Blind's first-ever telethon is open to community members to donate until the end of March.

The South African Guide-Dogs Association for the Blind launched their first-ever telethon on March 23 and hoped to reach a target of R1 million.

The telethon gained attention from many in the community, and the association partnered with local radio station Jacaranda FM to appeal to the public to call in and donate. The SA Guide-Dogs team featured on the station’s breakfast show.

Donations poured in with the association closing the day with a total amount of R662 000 raised.

Regional marketing manager at the association, Jackie Quail said the funds raised are set to cover the deficit caused by the Covid-19 restrictions, and that there is still a long way to go until their target is reached. “All funds raised from the Telethon will go towards training our incredible dogs. South African Guide-Dogs Association for the Blind is a non-profit organisation that receives no government funding. The association relies on donations and fundraising initiatives, such as the Telethon, to bring in much-needed funds and keep the doors open,” she said.

The donations could cover the following at the association:

  • R100 goes towards educational and sensory toys for our puppies in puppy block.
  • R250 goes towards a collar or blanket for a puppy.
  • R500 goes towards an assistive device such as a cane or a harness.
  • R1 000 goes towards a training session for an assistance dog or orientation and mobility client.

Members of the community can still contribute until the end of March to help the association reach the R1 million target.

Details: Telethon line 010 109 7760 or contact Jackie Quail on JackieQ@guidedog.org.za

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