Entries open for African Blogger Awards
JOBURG - Entries to the 2014 African Blogger Awards are open to bloggers, Instagrammers, Tweeters and YouTubers across Africa.
This will be the continent’s very first awards programme that measures online and social influencers’ reach through data analysis.
The awards have been divided into 36 categories, providing the opportunity for influencers on these platforms to be measured objectively against their peers, and duly recognised for their achievements.
Categories are diverse, and include sectors such as Advice, Fashion and Beauty, Events and Nightlife, Education, Sports, Political, Technology and Gadgets, and Youth Culture, among others.
Co-founder of the African Blogger Awards, Mike Sharman said, “The African Blogger Awards are the first completely impartial, objective awards for online and social influencers on the African continent because winners will be determined by data analytics provided by Webfluential, and not through peer nominations.”
The awards will also give brands and the marketing industry, including advertisers, public relations agencies and media buyers in each country, an impartial measurement of the most relevant online and social influencers to include in their campaigns, making sure that they achieve the greatest possible impact for their marketing spend.
There is no cost to enter, but entrants are required to register their blog, Twitter, Instagram or YouTube profile (or a combination thereof) on Webfluential (https://www.webfluenti.al), a platform designed to quantify the reach, resonance and relevance of bloggers, Instagrammers, Tweeters and YouTubers with over 1000 active, legitimate followers.
Bloggers, Instagrammers, Tweeters and YouTubers who are permanent residents of any African country are eligible to enter the African Blogger Awards.
Entries for the awards close on 9 March at midnight GMT+2, and results will be announced on 16 April via the competition’s Twitter profile.
Overall awards for Africa’s Top Blogger, Top Instagrammer, Top Tweeter and Top YouTuber will be announced on 18 April at a celebration hosted in Johannesburg.
Winners in each category will receive a web banner announcing their achievement that can be personally-leveraged through their social network and a commemorative trophy.
