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SA women’s football goes from strength to strength

Safa announces big sponsorship.

Safa has secured a new partnership that will see women’s soccer in the country grow even further.
Safa and Hollywoodbets have agreed on a one-year sponsorship for women’s football.

Over 30 players from South Africa are playing in top leagues around the world. The new sponsorship is set to galvanise the remarkable growth among women in football.
Safa has launched a R17-million sponsorship for women’s football, where Hollywoodbets became the first commercial partner of women’s football.

Safa president Danny Jordaan said they hope the partnership will further strengthen clubs to accelerate the growth and development of professional women’s football in the country.

“We are excited about this collaboration, which we think is a game-changer,” said Jordaan.

The winner of the newly launched Hollywoodbets Super League will walk away with R2-m prize money, while the runner-up will pocket R1-m. The rest of the clubs will receive R150 000 each, with the Player of the Season, Coach of the Season and Young Player of the Season each receiving R50 000.

The winner of the league will take part in the CAF Women’s Champions League with the winner of the Champions League set to take part in the Fifa Women’s Cup World Cup. Safa CEO Tebogo Motlanthe announced that the association will also increase monthly grants to clubs.

Hollywoodbets commercial manager Sandisiwe Bhengu said, “The sponsorship should help to tap into a deep well of untapped talent in the country.”

Safa president Danny Jordaan said they hope the partnership will further strengthen the clubs. Photograph: Annette van Schalkwyk.

Banyana Banyana coach Desiree Ellis said, “The sponsorship will increase the pool of selection for the women’s national football team.”

Banyana made 12 appearances at the CAF Women Africa Cup of Nations, reaching the finals five times.

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