Sport

Mapimpi to help fight against GBV

On Women’s Day, the Zungu brothers will host a virtual event as part of their ‘My Enough is Our Enough' campaign.

Businessmen and brothers Manzini and Sandile Zungu in collaboration with rugby icon Makazole Mapimpi is calling on all men across all industries and communities in South Africa to take an active stand against the scourge of gender-based violence.

On Women’s Day, the Zungu brothers will host a virtual event as part of their ‘My Enough is Our Enough’ campaign. The event will be a dialogue comprising national sports icons Makazole Mapimpi and Siphiwe Tshabalala, as well as clinical psychologist Anele Siswana.

More details on the event to follow.

The Zungus, who have made a name for themselves in the country as successful entrepreneurs, are appealing to all men from business, politics, religion, corporate, communities and captains of industries to join them on Women’s Day as they unveil an intervention of action led by men against gender-based violence meted out on women and children in South Africa.

One of the men who have heeded the call is Sharks and Springbok player Makazole Mapimpi, who launched his #Mapimpi67 powered by Brand South Africa campaign on Mandela day on July 18.

#Mapimpi67 powered by Brand SA is an action-orientated campaign, bringing awareness and a call to action to stop gender-based violence in South Africa. “The aim of the campaign is to spark actionable conversation using influential male figures in society and having a call to action that is implemented every day.

“Our vision is to communicate to every man in South Africa that they can and need to do something in their own immediate environment to cause a ripple effect for change,” said Mapimpi.

Jointly, the ‘My Enough is Our Enough’ and #Mapimpi67 awareness campaigns are directed to all men who have personally committed acts of violence against women and children and men who have stood by and allowed all forms of gender-based violence to continue. The campaigns further seek to evoke a sense of accountability in all men.

“Every man that allows the rape and killing of women and children is a passive enabler. Men have blood on their hands because they have turned a blind eye,” said Manzini Zungu, CEO of Pacinamix, a Johannesburg-based transformational creative firm.

“We are all guilty in one way or the other. There are no saints, even though mistakes have been made, it’s now up to every man to own the process of recovery and ensure that men through conversations and other initiatives are at the forefront of ending this pandemic, “ said Manzini Zungu.

President of the Black Business Council Sandile Zungu agrees that every man in South Africa should admit that they have enabled this toxic and violent behaviour for far too long.

“We need to concede that for as long as each one of us (men) continue to claim that gender-based violence ‘has nothing to do with me and does not affect me directly’ then the problem will persist. Now is the time for all men to declare that ‘My Enough is Our Enough.’ There is no more room for hashtag activism…only action,” said Sandile Zungu.

Follow the #EndGBV, #Mapimpi67, #PlayYourPart and #MyEnoughisOurEnough hashtags on social media, as well as @Makazole16 @ManziniZungu_, @mfanawasemlazi, for more details.

Rugby icon Makazole Mapimpi is calling on all men across all industries and communities in South Africa to take an active stand against the scourge of gender-based violence. Photo: © AFP | Behrouz MEHRI

Related Articles

Back to top button