KFC and CSA: KFC extended their sponsorship with CSA.
KFC have become one of Cricket South Africa’s most valued partners.
KFC AND Cricket South Africa have announced the extension of KFC’s sponsorship of the KFC T20 International series for a further four years. This announcement comes on the heels of Cricket South Africa’s announcement of the Proteas T20 squad, which will be participating in the upcoming ICC T20 Cricket World Cup in India in March.
KFC has been the title sponsor of the KFC T20 Internationals since 2011 and the renewal sees the sponsorship continuing until 2020.
“KFC has become one of Cricket South Africa’s most valued partners through its sponsorship of KFC T20 Internationals, KFC Mini-Cricket and the Ram Slam T20 Challenge. We are already four years into our greatly successful T20 International journey with KFC and we look forward to continued success over the next four years,” said CSA chief executive Haroon Lorgat.
KFC, in furthering its commitment to developing cricket in South Africa, will continue to utilise its T20 International sponsorship as a platform to further profile KFC Mini-Cricket, South Africa’s largest sports grassroots sports development programme. In addition to introducing young boys and girls to the game, KFC Mini-Cricket is able to give children in South Africa the chance to have fun, get active and to get closer to their sporting heroes through participation as ballboys and ballgirls and in the guard of honour and coin toss at the KFC T20 Internationals.
Five KFC T20 Internationals are scheduled for the summer of 2016. The Proteas and Australia will face each other in the last three match series before departing for the ICC T20 World Cup in India.
In addition to KFC T20 Internationals, KFC will continue to support the KFC Mini-Cricket programme until 2025.
