Survivor drives away in Mahindra
The 2019 season finale of the popular show, Survivor, saw contestant and season winner Rob Bentele and Fan Favourite competition winner, Kyle Roberts, drive away in new Mahindra vehicles.
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The second-year that the TV series and Mahindra formed a partnership and hosted the Survivor Fan Favourite competition, where one of the Survivor contestants and one lucky fan would drive away in an XUV300 W8 and a KUV100 NXT K8. Fans entered the draw for the XUV300 by voting for their favourite contestant which in turn would win the KUV100. Fans were also able to get 10 additional entries by visiting a Mahindra dealership and test drive one of the vehicles on offer. During the season finale, it was announced that Rob Bentele, who was named Sole Survivor also won the Mahindra KUV100 NXT K8 as the Fan Favourite.
The winner which managed to beat fan favourite finalists, Jacques Burger and Nicole Capper continued to say, “The KUV100 is a representation of the fans’ love, and that I will always treasure. On a more subtle note, this car is durable and rugged, which I believe is symbolic of how I played the game,” Rob Bentele, Survivor SA winner and Fan Favourite winner.
Also in attendance was Gauteng based student, Kyle Roberts, which drove away in the XUV300 W8 after only entering the competition twice. “I couldn’t believe my luck. I am a huge fan of Survivor and who knows, maybe someday I can also enter. But for now, my first order of business is to sell my old car!” Kyle Roberts.
“In South Africa’s crowded vehicle market with over 50 brands and thousands of options available, Mahindra has had to earn the trust and custom of South African buyers. But we are #AlwaysUpForAChallenge – just like Rob – and today we are one of the country’s fastest-growing vehicle brands. It is that spirit of the challenge that we see in all the contestants of Survivor South Africa and that has made it one of the three top shows in South African prime time,” Rajesh Gupta, CEO of Mahindra South Africa.