In Willing and Abel – lessons from a decade in crisis, Mike Abel, one of the founding partners of multi-award-winning advertising agency M&C Saatchi Abel (think Nando’s and Netflix, Takealot and TikTok) gives answers to hardhitting questions … How do you build a business when the economy is shot? How do you transform your company meaningfully, truly empower your people and create a stronger organisation that can change the world? How do you make the tough decisions in life, in business and in leadership, decisions that will benefit everyone in the long run?
Launched in 2010, M&C Saatchi Abel started out as an industry underdog in the aftermath of the 2008 financial crisis. In South Africa it was also the start of the Zuma presidency, a period of profound economic and business challenges. A decade later, and despite the odds stacked against them, the company’s story is one of incredible success, and has a reputation for bringing searing clarity and innovative solutions to the strategic challenges of a diverse range of businesses. In the book, Mike reveals the secret sauce behind the company’s success by sharing lessons hard-learned at the coalface of business, leadership and creativity over the last 30 years. Ethics and empowerment, trust and value, gut instincts and tough decisions – this is what it takes to build a business that is future-fit come rain, shine, pandemics or government corruption. An optimist to his core, Mike shows us that – no matter the problems we face as a country, as a species and as a planet – we have everything we need to make it right.
Get off your computer and go play outside. We’ve all said it (or been on the receiving end).
But gaming is huge. There are more than two billion gamers in the world -that’s more than the entire population of Africa. The gaming industry is bigger than the movie and music industries combined. And yet parents worry. “What are my kids learning by playing games?” Well, Gareth Woods says he’s learned far more from video games than he ever learned from climbing any tree … and Go Play Inside is a collection of lessons he’s learned from more than 30 years of playing inside. Lessons for life gathered from a career of playing video games. It’s a book for gamers looking for insights that they can apply to their own lives from their own gaming experiences, as well as one for the friends and family of gamers to better understand gamers and their passion for gaming.
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