Cheers to local brewery at worldwide competition; heads for Germany
Local craft brewery Just Brewing Co has won a worldwide competition and in less than a month will be off to BrauBeviale, which is a huge beer conference and trade show in Germany.
The competition was hosted by Petainer Brewers and Just Brewing Co will be a VIP guest at Europe’s leading brewing fair – at the Nuremberg Exhibition Centre during the second week of November.
At the show, Just Brewing Co staff will be introduced to all sorts of equipment and ingredients related to the beer industry.
As the only brewery from Gauteng in the finals and one of the 10 finalists in the worldwide competition, Just Brewing Co fought for top spot throughout the contest against Crooked Spider Brewery from the UK.
The first round of the competition launched in early September.
Entrants had to post a picture of themselves enjoying a beer, with a brief history of the brewery and its specialty.
Just Brewing Co’s photo booked them a place in the second and final round, where they had to enter a video which gives more information on the brewery and why they’d like to win the VIP trip to BrauBeviale.
Their video received the most votes, ensuring the win.
In a previous interview with the brewery, Wendy Pienaar from Just Brewing Co told the Advertiser that they would like to go to Germany to see how German trade shows are presented and to taste new beers.
“We are super excited about going to Nuremberg to see how things are done there and possibly use some of the ideas at Beer Boot Camp 2017; as well as in our brewery.”
