Game goes the extra mile for charity

IN a bid to raise funds for charity, 180 Game swimmers rose to the aQuellé Midmar Mile challenge and ‘swam with heart’ for the 13th year running.

Since 2003 Game has donated R1 000 for every swimmer who completes the race, and Game swimmers raised a total of R180 000 for Community Chest this year.

To date a total of just over R1.6-million has been raised for charitable causes through the Midmar Mile.
Last year South Africa’s largest discount retailer was awarded the Community Chest’s Top Business Donor Award for its contribution.

Mass Discounters chief executive officer, Robin Wright, said: “It is a great honour to be part of a fundraising initiative in which so many people are actively involved. The Game swimmers have done us proud once again with their unwavering support for charity, and their commitment in participating in a cause that supports the less privileged is highly commendable.”

Community Chest is a non-profit organisation that provides resources to carefully selected community partners in and around Durban. It supports more than 60 welfare and development organisations.

The executive director of the Community Chest, Gordon McDonald, explained that the Community Chest is able to improve the lives of a great number of disadvantaged people with the funds raised from the race.
“This is a mental and physical challenge and it is always touching to see individuals putting in effort towards the betterment of their fellow man in this way,” he said.

McDonald also expressed his gratitude to Game for their continuous support of the charity.

“I want to thank Game and their staff for their huge effort which enabled the Community Chest to receive these much-needed funds, which we will use to assist our vulnerable community members in and around Durban. All the weeks of training by the swimmers is to be applauded and the support they get from Game is admirable. Collectively we have achieved something great of which we can all be truly proud,” said Gordon.