Cyclist safety campaign launched
Visibility is a key issue that contributes towards cycling accidents on our roads.
The number of cyclists and motorists on our roads is increasing each year.
As of 2013, accidents involving motor vehicles and cyclists increased by over 80 percent and statistics show that 40 percent of all road fatalities are vulnerable road users, including cyclists.
The Pedal Power Association’s (PPA) primary role is to protect and empower cyclists.
The association will in February launch the Stay Wider of the Rider campaign, which aims to create maximum awareness among drivers.
The PPA is a public benefit organisation with more than 18 000 members.
It launched the successful Cyclists Stay Alive at 1.5 campaign in 2011, which resulted in a one metre passing law which was promulgated in 2013 in the Western Cape.
The PPA will continue to lobby for a 1.5 metre passing distance.
The Stay Wider of the Rider campaign urges motorists to pass cyclists at a safe distance of at least one metre or more.
Statistics show that almost all cycling fatalities on our roads are caused by cyclists being hit by a motor vehicle from behind, or when a vehicle underestimates the speed of a cyclist and turns in front of the cyclist.
“According to law, motorists are allowed to drive over the solid centre line of a two- way road in order to pass cyclists at the safe distance when the coast is clear,” said Mr Steve Hayward, chairman of the PPA.
South African celebrities DJ Fresh, Joel Stransky, Gugu Zulu, DJ Suga and Anne Siroky all support the campaign and will deliver messages in support of safe cycling through various media.
“It is our responsibility as drivers to become more aware and tolerant of other road users,” said Mr Hayward.
Visibility is a key issue that contributes towards cycling accidents on our roads.
The new Stay Wider of the Rider safe cycling jerseys are highly visible and include the simple message.
Jerseys are available in men’s and ladies’ cuts from the PPA offices.
High visibility bibs with the Stay Wider of the Rider message will be available to cyclists who ride or commute in normal work clothes.
“There can be no doubt that the time has come for action to make our roads safer for the cyclists of South Africa,” said Mr Hayward.
